Business geographics is the use of mapping for business purposes. It
is widely stated that 85% of data has a geographic value (such as customer
address, store location, city, state...). The recent
advances in computers and software now allow us to economically map this data
and analyze it.
At the same time, businesses have been looking for better ways to win and
serve their customers. These factors combined to create a growing use of
business geographic tools by businesses that want to gain a competitive edge.
Here are some common applications of business geographics. We would
be glad to discuss how one of these applications can help your business.
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Customer Analysis
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Identify Your Trade Area
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| Define Customer Profile
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| Target Your Advertising
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Business Analysis
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Optimize Territories
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| Optimize Delivery Routes
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| Site Selection and Evaluation
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| Finding Locations
Help customers find your closest
store, or find your customer quickly and easily with one of these online mapping
services:
...ask us how to add this function
to your web site.
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Service Network Analysis Procedure (SNAP)
If you have a larger business that needs to find strategic locations to balance the cost of multiple
facilities and travel time to your customers, click
here to see a solution to your needs.
GIS Training
